Working with digital influencers that are right for your brand could be a vital threshold into the success of your brand. Those who can create a community, a brand story and identity that is relatable, engaging and true to the ethos of you, are in a win win situation.
Cat Meffan is one of the UK's biggest active and yoga influencers, she is consistent in her content, displaying passion, hard work, determination, skill and style. Cat covers brand launches, hosts events, shares coverage on social, blog and Youtube channel and is a yoga teacher. With the right product and right content, she drives traffic to your website, generates sales and supports the growth of your social channels.
We worked with Cat for an activewear style post on imperfectmatter.com supporting the activewear collection available with our client. Leaving the influencer with a lose brief and free range to create visual content of choice, Cat generated the photography and styling, blog post and social media coverage on Instagram.
Photography by Cat Meffan